How can we define and make the future tangible? What changes are on the horizon? And how do these trends shape our future? In an exclusive interview, Harry Gatterer, CEO of Zukunftsinstitut, shares his expert insights.
The future is a fascinating period that sparks our curiosity and presents us with uncertain challenges. While we lack concrete evidence of what will actually occur, engaging with the future actively is crucial. According to Gatterer, megatrends play a central role in this process. These long-term, multifaceted developments have a profound impact on both the economy and society.
Harry Gatterer…
… is CEO of Zukunftsinstitut, which has specialized in trend and future research since its founding in 1998. The institute employs an innovative research approach based on empirically grounded and interdisciplinary methods, involving the careful collection and analysis of extensive data. Under Harry Gatterer's leadership, the first Megatrend Map was developed in 2011. This tool promotes interconnected thinking in the context of global transformative forces and has become a valuable resource for many companies engaging with future topics.